PARIS AIRPORTS LAUNCH CAMPAIGN TO RAISE AWARENESS ABOUT UNATTENDED LUGGAGE
Groupe ADP has launched a campaign to make passengers more aware of the significant impact unattended luggage can have on airport operations after 400 flights were delayed at Paris CDG in the first nine months of the year due to unclaimed bags.
The figure was caused by the discovery of more than 1,000 unattended bags, and means that there has been a 77.8%increase in unattended luggage at Paris-Charles de Gaulle Airport between 2013 and 2016
“More than 1,000 operations were carried out in the first nine months of 2017 to deal with unattended luggage at Paris-Charles de Gaulle airport," reveals Groupe ADP chairman and CEO, Augustin de Romanet.
"This caused more than 400 flights to be delayed by an average of 53 minutes, with significant impact on airlines.
"Unattended bags are partially due to travellers' absent-mindedness but also due to a tightening of weight restrictions under airline baggage policies.
"Some passengers don't think twice about leaving their luggage at the airport to avoid paying the additional charges."
To raise awareness amongst travellers, Paris Aroport and the agency Human to Human have designed a campaign that will be rolled out across all airport communication channels.
To raise awareness amongst travellers, Paris Aroport and the agency Human to Human have designed a campaign that will berolled out across all airport communication channels.
The campaign includes showing three different video clips across 135 digital advertising screens operated by the JCDecaux; posters in the check-in areas at bothParis CDG and Paris-Orly airports; adverts on buses between the terminals and billboards at the Paris Charles de Gaulle station and several stations throughout the Ile-de-France region.
